Systems / Messaging
Automated SMS and email
Scheduled, matched, de-duplicated messages that carry the one fact that expires.
The email is the report; the SMS is the thing that cannot wait. We build the pipeline behind both: ingest, match against a profile, build the digest, send on a schedule, never send twice, and trim the SMS to the segments you are paying for.
The work that proves it
SmartQS Tender Alerts2026Public tenders matched to a contractor's CIDB grading and regions, emailed twice a week, with the compulsory briefings they can still attend at the top.
BeGivvy2024–26WhatsApp-native birthday reminders and gifting, built as a social graph rather than a calendar with notifications bolted on.
You need this when
- Something time-sensitive happens on a schedule and people miss it because it is buried.
- You need to send to many people with different profiles and the content must match each one.
- A missed message costs real money (a disqualified bid, a missed shift, a lapsed renewal).
You do not, when
- If a newsletter tool does it, use the newsletter tool.
- Sending more is not the goal. If the message is not the one fact that expires, it is noise.
What it is built from
A Python or Node pipeline with a scheduler, matching rules with a model fallback that is cached forever, a transactional email provider with delivery webhooks, Twilio for SMS with GSM-7 segment control.
Related
- Operational dashboardsThe one screen a manager opens in the morning, built around the decisions they actually make.
- Platforms and social productsMulti-user products where the thing being modelled is people and how they connect.
- Commerce and point of saleStorefronts, tills and wallets that keep working when the network does not.
- Everything on the site
All messaging work
Need automated sms and email to run on?
A thirty-minute call, then a written scope within five business days. No obligation either way.
- Call
- 30 minutes
- Scope
- 5 business days
- Build
- Weeks, in the open